Digital Marketing

How to promote your business if you don’t have a website?

Chances are that by now you have heard about the Coronavirus, also known as COVID-19. Am I right? Good. Then it is also likely that you know that a lot of countries have been locked down and in some cases, people have been asked to stay at home. What does it mean? Closed shopping malls, restaurants, offices and no people on the street. So you don’t have a website and you need to run your business somehow in these circumstances. Let’s be honest. Getting a website now will not help you much as you need some time before it will be indexed by Google and rank high in search engines. It is a very good idea for the future but for now, we will show you what other things can help you to run your business.

The situation may not seem ideal considering that a lot of potential customers prefer to stay at home and not be willing to visit your premises but let’s not panic, below you will find a list of things that you can do to promote your business even if you don’t have a website.

Submit your company to Google Business

Google Business is the place that is also connected to Google Maps and I know that during quarantine Google Maps is not very useful but the good news is that if your business is there your company may show in search results! Remember about verifying your company which takes time but also if you reach out to support you may be given an option to send them a video showing your entrance and premises and your business will be verified much quicker.

Boost your social media profiles

You didn’t have much time to pay attention to social media before? Great, now when you sit at home it’s a perfect time to ramp up your Facebook Page, Linked in profile and upload some pictures to Instagram. People will spend a lot of time on social media now so it’s a great opportunity for your company to be recognized and maybe even get new clients.

Create engaging content

Content is the key to Search Engine Optimization (SEO) and home quarantine may be a chance for you to pay more attention to that area of your business. You can start a blog, write articles for newspapers, publish them on social media. Your readers will love them and when the time comes they will come back to your company.

Submit your company to business directories

There are a lot of websites like yellow pages where you can submit information about the company and have a chance to be found where people search for the type of products or services that you’re offering.

Get a domain and start thinking about your website!

The sooner you book a domain name like www.yourcompany.com the better as you can start submitting this address to business directories (point 4). Your domain will start getting recognition while you can build a simple one-page website using our website builder included in our website hosting.

All of these above steps will get you ready to start building your online presence and in tough times like ours may even help you to find new clients for your business. Sooner or later every company will have to do at least some of these steps as the world is slowly moving toward digitization as more and more people search for things online instead of going to the shopping mall or search in paper catalogs. What are other things that you can do to promote your business if you don’t have a website?

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Published by
Kamil

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